Strategical and cross-functional knowledge

BRN 444 Organization theory & control

4 credit hours
This course develops a framework for solving important organizational problems. Key elements of the framework are the assignment of decision rights, the performance-evaluation system, and the compensation and incentive system. Each element is analyzed in detail. The framework is applied to a number of contemporary management topics, such as empowerment, outsourcing, and leadership.

BRN 445 Human resources management & leadership

3 credit hours
This course approaches human resource management and leadership from a business and strategic perspective. It starts with the individual leader and looks at the strategic challenges he or she faces. The context is the globe and international organizations. The main topics are leading change, leading teams, implementing strategy, and personal leadership. The course will always anchor the learning into student's reality.

BRN 475 Marketing management

3 credit hours
This course provides an overview of the marketing function from the viewpoint of senior management, with emphasis on the four variables that marketing managers can control (the 4Ps): product, promotion, price, and place (channels of distribution). Further it shows the relationship of these variables to the firm?s marketing strategy and to its overall corporate strategy. Instruction is based on the reading of research papers and articles from current business periodicals and includes the solving of cases involving real-life marketing problems and opportunities.

BRN 477 Management in emerging markets

3 credit hours
The course will focus on the specific challenges confronted by firms competing in emerging/transition economies (with a specific emphasis on China). During the course, we will focus on the complex interplay between macro-economic, political, social, competitive and market conditions. We will be addressing the competitive strategies of Chinese as well as Western firms. Company visits will round off the program.

BRN 482 Corporate financial policy

3 credit hours
This course shows how corporate financing, dividend, leasing, and hedging policy decisions affect the value of the firm. The effects of these policies are evaluated, using and extending the material developed in the capital budgeting and capital markets courses. The effects of various corporate transactions such as security sales and corporate control contests are also examined.

BRN 498 Corporate strategy

3 credit hours
The course focuses on the fundamental conditions that permit a firm to conceive, develop, and sustain a superior strategic position. It provides an opportunity to develop approaches to general management based on an integration of multifunctional and administrative perspectives. As the course develops, participants will practice the application of concepts, tools, and approaches developed in the various readings and during the class discussions.

BRN 484 Economics of international business

3 credit hours
This course focuses on the business and economic aspects of operating in an integrated European and international market. Topics include the institutional organization of the European Community and the process toward fiscal harmonization. Further competition within the European Community and in the world market as well as the effects of trade policy on this competition is addressed.

BRN 483 International finance

3 credit hours
This course addresses the investment policy of the multinational corporation and the multinational investor. It introduces the relevant financial instruments typically used for hedging purposes. In this context, the use of currency derivatives such as future and forward contracts, options, interest rates, and swaps is explained. The course presents possibilities for the corporation to innovate and reduce its cost of funds, as well as methods by which the corporation can manage its economic exposure.

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