China seminar

During the seminar in Shanghai, students discuss the opportunities and challenges of doing business in China.  They address the competitive strategies of Chinese as well as Western firms, visit local companies, and listen to presentations by Asian managers, academics, and expatriates.

The seminar provides a wide variety of different perspectives about doing business in China.  Lectures about the historical, economic, social and cultural situation lay the basics for a broader understanding of its business environment.  Local and foreign experts address the competitive strategies and busines realities of Chinese and Western firms, which is underlaid with strategy theory.  The course is complemented with company visits providing a first hand insights.

Below, you find some picture impressions of past seminars.

To top